Even if you do not know anything about internet marketing, it is not involved for you to learn how to take sanction of its benefits. One of the easiest types of internet marketing that you can do is that of the email signature line. It involves no more than adding the address of your website to an outgoing email, thus increasing the chance that a new consumer may see it, visit, and become interested in purchasing. Although you may not need this so much for your work email, if you have a distinct email for your personal communication, it can work wonders for you. Since it is only a signature line, and not an annoying advertisement, you don't have to worry about being accused of sending spam, but at the same time, you are able to get your message across.
Some thing else you can do is make sure that you submit your website to the search engines. If you have a Webmaster who looks after and cares for your website, this may be part of the deal with them, but you want to make sure of that. If you maintain your own website, it's compulsory to make sure that you submit the site to as many of the search engines as you can. There are some sites where you can submit free, but that impinges a link back to their site from your site, not a very expert recommendation. Likewise, if you pay for the service, you will be able to submit to more of the search engines along with directories and other places that will give your website very high exposure.
If you buy in a Pay-per-Click advertising, you will not only be putting your ad campaign dollars to better use, you can appoint where to place your advertisements, thus assuring that a larger amount of traffic comes to your site that is in actuality interested in your goods or information.
Although not as agile as the methods above, you can also place the link to your website on Free for All links pages where other people will see them. You want to ensure those who do not require an email address to avoid unappealing advertisements in your email, so you want to find pages that are intentionally for businesses such as yours rather than those who permit individuals to advertise services and projects in which they take part. You may also try classified advertisements, but these are in the same assortment as the FFA pages, and could be even less efficient. They are good to add another marketing source, but don't count on too much from them.